Digital Marketing
Maximize your most valuable marketing tool — your website
Amplify brand exposure, reach new customers, and generate more leads and sales with a results-driven digital marketing strategy from SiteCare.
No matter your business’ size, scope, or industry, a comprehensive, buyer-focused digital marketing strategy is vital for driving traffic and revenue. Of course, not every company has the resources, expertise, or tools to execute such an involved endeavor.
That’s where SiteCare comes in.
We specialize in helping businesses grow online with search engine optimization, local search optimization, email marketing, pay-per-click management, social media marketing, and content marketing.
Get custom-tailored digital marketing recommendations
There is no “one size fits all” approach to lead generation. We customize our lead generation campaigns based on the strategic business goals of our clients, which range from large corporations and international brands to small business owners, bloggers, and influencers.
Invest in marketing tactics that actually drive leads and sales
The ultimate goal of your marketing efforts isn’t about driving more traffic to your site — it’s about generating leads and sales. We don’t want to waste your time or money by focusing on marketing efforts that sound nice but aren’t going to result in a return on investment.
That’s why we establish benchmarks at the beginning of every campaign, back up our recommendations with solid research, and provide progress reports on a weekly and quarterly basis. These actionable reports allow you to track your return on investment and make smart, data-driven decisions about the future of your digital marketing strategy.
Bridge the gap between marketing and development
There’s a limit to what kind of marketing goals you can achieve if your website doesn’t have a solid foundation upon which to build. SiteCare’s marketing strategies pair nicely with our WordPress maintenance and hosting services, and our lead generation team works closely with our team of WordPress developers and tech support staff to implement any technical recommendations requiring web design, web development, or user experience tweaks.
Stay ahead of the digital marketing curve
SiteCare is here to make sure your business is able to adapt to the ever-evolving nature of search engine algorithms, social media platforms, ecommerce, email marketing, and content marketing trends.
Our expert lead generation team members are certified in Google Analytics, Google Ads, Facebook Ads, and Bing Ads, and SiteCare itself is an official Google Partner agency.
What our clients say
Our lead generation services
Search Engine Optimization (SEO)
Our search engine optimization strategies are designed to drive more Google and Bing organic search engine traffic to your website and deliver quality leads and sales for your business. From on-page SEO to off-page SEO, we employ a diverse range of tactics to foster success in your website’s search engine rankings as well as provide you with valuable ROI data that clearly demonstrates that success.
WHAT WE DO
- Technical SEO improvements
- Buyer-intent keyword research
- Website content audits
- Website taxonomy reviews
- Content topic cluster development
- SEO content creation
- Landing page creation
- Link building
- Conversion rate optimization
Local Search Optimization
Local SEO is a lot like regular SEO, except the goal of a local SEO strategy is to optimize your brand’s visibility in Google and Bing organic search engine results that have a local search intent. Take a peek at what is included in our local SEO strategies.
WHAT WE DO
- Local listing setup and optimization
- Ongoing local listing management
- Online reputation management
- Citation building
- Listing suppression
- Mobile optimization for local SEO
Email Marketing
Dynamic, professional email marketing is one of the most effective tactics for generating leads and communicating with both existing and potential customers. When you partner with SiteCare, we can show you how to harness the power of email marketing to grow your leads, prospects, and customers.
WHAT WE DO
- Email capture strategy
- Custom template design
- Email campaign creation
- Drip campaigns
- Transactional emails
- Email list management
Pay-Per-Click Management
One of the best ways to increase qualified website traffic is with a well-crafted pay-per-click (PPC) advertising campaign on popular search engines, like Google and Bing, as well as thriving social media platforms, like Facebook and LinkedIn. SiteCare focuses on the most critical aspects of your campaign to provide a positive return on investment.
WHAT WE DO
- Ad campaign setup and optimization
- Daily bid management
- Building negative keywords
- Paid ad copywriting
- Landing page creation
- Conversion tracking
Social Media Marketing
Social media is a valuable opportunity to engage your target audience and drive traffic to your site. At SiteCare, we can help your step up your game on social media platforms like Facebook, Twitter, LinkedIn, and Instagram.
WHAT WE DO
- Social media profile setup and optimization
- Social media calendar creation
- Third-party content curation
- Social media graphic design
Content Marketing
Content is the bread and butter of any successful marketing strategy. Engaging, quality content helps you drive more website traffic, build greater brand awareness in your target audience, and convert potential customers into new customers.
At SiteCare, we offer professional content creation services for a wide range of applications.
WHAT WE DO
- Blogging
- Web page copywriting
- Social media copywriting
- Paid ad copywriting
- Newsletter copywriting
- Press release copywriting
- Infographic creation
- Copy editing
- Content optimization
Ready to go?
SiteCare offers everything professional brands need to succeed online.
